SOCIAL CAMPAIGN

U.S. Bank Credit Card Rewards

THE BRIEF

U.S. Bank approached us, seeking to educate consumers on the innumerable benefits of rewards credit cards. We utilized an eye-catching monochromatic treatment in the brand’s iconic shade of blue to emphasize the fact that you’re constantly earning rewards, no matter what you buy. This campaign came to life as a series of three short videos, which ran across the brand’s owned social channels.

“GROCERIES”

“DINNER”

“BOUTIQUE”

CREDITS

COPY: Alyssa D’Anna
PRODUCTION: Caroline Garrett
PROP/SET DESIGN: Ron Lent, Sabrina Dipasquale
CAMERA: Jeremy Sailing
EDIT: Jason Hoffmann
GRAPHICS: Tatiana Lam