Internet, meet Exercise Stone. As boxes were packed and stamped for Walrus‘s 2013 holiday mailer hilarity, it became immediately clear that the Exercise Stone needed to be shared with the world. While hand-painting and mailing rocks around the country is great fun and an excellent use of resources, it was decided that the Stone needed a digital home. I whipped up the simple, responsive exercisestone.com to feature photography of the product plus ten official Exercise Stone exercises, released weekly via animated GIF, YouTube video and an HTML newsletter. I shot and edited the clips and plastered them across the Internet with a social media presence spanning Twitter, Facebook, YouTube and even Google+.
Photography for print advertising
The tests are coming!
I created this full-page cover for a special advertising section in The Daily Tar Heel.
Helping readers with their holiday shopping.
Little by little, the bird builds its nest.
Realization turned illustration.
Wats on wats on wats.
Gettin’ fizzy with it.
Prepare for psychedelia.
See what I saw.